How to effectively control and reduce the risk of entering the field of digital publishing
in the digital era, how do small and medium-sized publishing houses carry out digital operations? On January 11, Yibu Culture Co., Ltd. (hereinafter referred to as Yibu Culture) issued 4. It actively guided the healthy and orderly development of the industry, laid out the company's future development strategy cloud strategy, and made every effort to build the first all media digital publishing and distribution service platform in China to provide one-stop services for copyright owners, so as to find a solution for the digital operation of small and medium-sized publishing houses
It is understood that the company has built a full chain service platform for digital publishing, resource management, digital distribution, and settlement management, an all media digital publishing and distribution service platform, and has successfully joined hands with the National Academy of administration Press, learning press, Central Compilation and Translation Press, China Times Economic Publishing House The people's Armed Police publishing house and other 15 central ministries and commissions and units have entered the field of digital publishing on a large scale. More than 10000 kinds of books published by 15 publishing houses in recent three years will be published in all media through the digital publishing and distribution platform of 100 million cultures, and these 15 publishing houses will also become the first batch of traditional publishing institutions that realize digital transformation through 100 million cultures, and now the global GDP is growing steadilychenyanbing, President of the National Academy of administration Press, said that the first all media digital publishing and distribution service platform serving copyright owners in China built by Yibu culture reflects the strength of central ministries and commissions in the field of digital publishing. With the opening of the 100 million cultural all media digital publishing and distribution service platform, more and more publishers will join the ranks of digital publishing and distribution, and promote the pace of digital publishing in the whole industry
according to Wang Fei, deputy general manager of Yibu culture, the all media digital publishing and distribution service platform for copyright owners and the personal reading brand for readers, Yibu bookstore, government enterprise reading and mobile reading, will become the four business systems for enterprise development. The all media digital publishing and distribution service platform stores all digital products in the account of the copyright owner through the combination of digital means and manual services for the digital distribution of the copyright owner
self service to solve the dilemma
however, when to enter the field of digital publishing, how to enter the field of digital publishing, how to effectively control and reduce the risk of entering the field of digital publishing, how to achieve low-cost, rapid transformation and many other problems that restrict the pace of publishing houses
He Fu, President of the Central Compilation and Translation Press, said that these difficulties had been thoroughly studied since the establishment of the 100 million cultural digital publishing and distribution service platform. The Yibu culture all media digital publishing and distribution service platform provides a service platform for publishers to customize their own solutions, and provides an effective guarantee for publishers to reduce risks and costs, shorten publishing cycles, and quantify benefits in the process of digital transformation. In addition, the platform will also help traditional publishing institutions speed up their pace to enter the digital publishing army and increase the proportion of revenue from digital products and servicescomplementary advantages to achieve win-win results
participants believed that whether the changes made in the traditional perspective are also different in the publishing industry or the digital publishing industry, it is fundamental to often use it in the production of scientific research institutions, testing institutions, new product development and other content, and the main body responsible for this basic link is the publishing house. Publishing houses should produce excellent content resources for the majority of readers through clear topic selection plans, strict publishing processes, keen market insight, professional teams and a large group of authors established for a long time, which are unmatched by other institutions
Wang Fei believes that as two important subjects of the digital publishing industry chain, publishing houses and professional digital publishing service providers, collaborative cooperation is bound to be the mainstream form of digital publishing in the future. In the process of cooperation, the two give full play to their core advantages, let professional people do professional things, and achieve mutual benefit and win-win results while providing users with high-quality reading experience. He revealed that Yibu culture will also integrate the technical strength of Nanjing magic box information technology Co., Ltd. in the field of intelligent terminal application software, realize the digital publishing in the form of text in the past, and realize the multimedia digital book publishing in the form of graphics, images, animation, sound, video and interactive reading experience through independent development and secondary creation
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